Friday, 21 March 2014

Apple research




Apple 




Apple was founded by Steve Jobs and Steve Wozniak, who started working together in 1970 to create a personal computer. The Apple Company was incorporated in the state of California on January 3, 1977. 






Previous Apple Advertising Campaigns

Think Different

Think different was an advertising slogan for Apple Inc. in 1997
In memory of Steve Jobs they wanted to share the story of one of the most successful campaigns in the history of advertising. During the 90’s Apple was in a crisis, and with only one campaign they have managed to re-establish Apple’s counter-culture that it had lost during the 90’s. This was achieved by releasing a 60 second advert.

Switch


Switch was an advertising campaign launched by Apple Computer on June 10, 2002 but was not very effective and was gradually phased out in 2003. It featured what the company referred to as "real people" who had "switched" from the Microsoft Windows platform to the Mac. 

Wednesday, 12 March 2014

Impressive Edits using Photoshop





 Impressive Edits using Photoshop

Creativity to it's full





Assassins Creed 3










Saturday, 22 February 2014

The Darkness 2






The Darkness 2

The Darkness 2 is a gritty comic-book based videogame developed by Digital Extremes for Xbox 360
and PlayStation 3. Mainly this image is a long shot of a fun fare at Coney Island which is used as the
main scene of the game. The general colour scheme includes bright colours and an exposure of lighting
which are applied to give more detail to the environment. Putting the Carousel in the middle, gives it a
spinning e ect enabling on how the audience’s attention to be kept on the Carousel itself. This is
followed with the blurriness of the lights.



The practitioner, Jonathan Lax’s intention
was to reveal one of the most
exciting new area of the Darkness 2’s
campaign known as “The Carnival”.



These kind of concept arts encourage me as a student to continue my studies on graphic designing since such works show that with programs like Photoshop and 3Ds Max perceived imagery can be designed.

Thursday, 13 February 2014

Smoking Photo Manipulation





Smoking Photo Manipulation


This incredible example of a Photo manipulation was taken with a Canon 450D on a balcony on
white paper, the ash and the smoke man is a composite of a 3D rendered man and hand painted
details. Containing an illustrative element and displaying a realistic approach, the colour scheme
used and layout of this image shows how a single cigarette can start the end of an individual’s life.

The practitioner wanted to send a message to
all cigarette smokers, stating that the
consumption of cigarettes harm both the ones
consuming cigarettes and the ones in society.

Combining certain elements to create a unique
image shows a creative set of skills were the
practitioner is involved.

The manipulation of this photo gives a realistic view of an unreal picture and this will surely help me in my
creativity when designing images.

Tuesday, 28 January 2014

Latest Gadgets - PowerShot N by Canon






        In the latest "The Frontline of Camera Design," Canon designers talk about the challenges they overcame in developing the new-concept PowerShot N, featuring an all-new design and novel operability. Discover the appeal of the PowerShot N through the passion of the designers who were responsible for designing this new digital compact camera.